
SUPERMARKET LOCATION RESEARCH / CUSTOMER
LOYALTY CARD DATA MINING & MAPPING / GEO-DEMOGRAPHICS / MARKET
INTELLIGENCE
RETAIL GROCERY INDUSTRY RESEARCH SPECIALISTS SINCE 1984
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Burke & Associates core competency centers around Supermarket Location Research sales forecasting for all retail grocery formats using public and proprietary software, data and services.
Burke & Associates experienced location research analysts complete a full range of supermarket location research/sales forecasting opportunities including:
Typical analyses include both a thorough field visit and in-depth office analysis using state-of-the-art computer gravity modeling software (Sitesplus - Gravitec Development), store type segmentation analysis (FIT - DSR Marketing), updated demographic data (Census Bureau, Scan/US, Inc.), analog analysis, geographic information systems (Atlas and Scan/US), and loyalty card data.
Supporting capabilities and programs include:
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Last updated 05-18-12 |
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